Tag Category: Analytics
Anametrix for Web Analysts is the only web analytics solution that is natively integrated into a real-time marketing analytics platform. Why is that important? Our solution has not been cobbled together with tools from disparate sources that increase complexity. Instead, we’ve created a flexible, holistic and scalable web analytics solution as an integral part of our marketing analytics platform. Anametrix captures the real-time, granular website data on response, engagement and conversion rates from social and paid campaigns. We deliver the insights you require to optimize ads, content marketing or social media tactics on the fly.