SOASTA mPulse Exit

SOASTA mPulse Exit Logo

SOASTA mPulse Exit

Vendor: SOASTA

Vendor Page: http://www.soasta.com

Category: Analytics

Real-Time, Real-User Intelligence for a Multi-Platform World.
There's no question that web and mobile application performance affects end-user behavior—but how do you put that information to good use? With RUM—Real User Monitoring, delivered by SOASTA mPulse. mPulse collects and analyses every byte of performance data about Web and mobile users—in real time—giving you the intelligence you need to identify and predict the impact performance has on your bottom line. The right people are alerted with the relevant information to take appropriate action and feed critical information back into the development lifecycle. All data is presented in vivid, insightful formats, based on what matters most to you.

Read more: http://www.soasta.com/products/mpulse/

What is a Web Tag?

A web tag is a 1x1 pixel-sized image beacon or JavaScript snippet that is embedded into the code of a web page to capture and report data. A web tag is triggered whenever a predetermined action occurs on a specified platform in the web. It captures the data and sends the information back to your preferred data collection system. A web tag is usually implemented to: track online user behavior for marketing analytics, instruct web browsers and implemented technologies to collect data, to set cookies, and to integrate third-party content.

See How ObservePoint Can Help Govern All Your Tags