Qualaroo Insights

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Qualaroo Insights

Vendor: Qualaroo

Vendor Page: https://qualaroo.com

Category: Voice of Consumer

Formerly Known As: KISS Insights

Design and Target Questions: Qualaroo Insights makes it easy to design and target micro surveys to users as they navigate your website. After a quick one-time code installation, you’ll be able to target the right question at exactly the moment you are likely to uncover a critical insight. These insights can range from preferred features on the roadmap to challenges users are experiencing using with your website.

Read more: https://qualaroo.com/products/insights/

What is a Web Tag?

A web tag is a 1x1 pixel-sized image beacon or JavaScript snippet that is embedded into the code of a web page to capture and report data. A web tag is triggered whenever a predetermined action occurs on a specified platform in the web. It captures the data and sends the information back to your preferred data collection system. A web tag is usually implemented to: track online user behavior for marketing analytics, instruct web browsers and implemented technologies to collect data, to set cookies, and to integrate third-party content.

See How ObservePoint Can Help Govern All Your Tags