Tag Commander

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Tag Commander

Vendor: Tag Commander

Vendor Page: http://www.tagcommander.com

Category: Tag Management

Being compatible with all the tags on the market with a library of pre-loaded tags of more than 90 solutions, Tag Commander SITE is the ideal daily partner for the online marketing teams.
The launch of a new solution is done in a few minutes and the autonomy given to the marketing teams by the remote tag management through the Tag Commander interface allow them a complete control to meet the deadlines.
The site performance optimization and the search for incremental revenue becomes the main goal.

Read more: http://www.tagcommander.com/en/solutions

What is a Web Tag?

A web tag is a 1x1 pixel-sized image beacon or JavaScript snippet that is embedded into the code of a web page to capture and report data. A web tag is triggered whenever a predetermined action occurs on a specified platform in the web. It captures the data and sends the information back to your preferred data collection system. A web tag is usually implemented to: track online user behavior for marketing analytics, instruct web browsers and implemented technologies to collect data, to set cookies, and to integrate third-party content.

See How ObservePoint Can Help Govern All Your Tags