Webtrends Streams

Webtrends Streams Logo

Webtrends Streams

Vendor: Webtrends

Vendor Page: http://webtrends.com

Category: Analytics

The future of real-time data intelligence
Digital analytics moves fast, but customers move faster—until now. Webtrends Streams™ delivers rich data on each individual visitor, and does it faster than real-time. How fast? For the first time ever, you can see data instantly and act on it when it matters most: at the exact moment customers are engaged with your social, mobile or online property.
No time delay. No after-the-fact guesswork. You’ll have live data with precisely the information you need to create more relevant digital experiences for your customers, so they’ll visit often and stay longer.
Get Webtrends Streams™ real-time analytics up and running easily with expert help.
For quick integration and the best results, we provide strategic consulting for the long term. We don’t just help you set up. We help you create a strategy that works for your brand, and helps you create more personalized messages for each customer.

Read more: http://webtrends.com/solutions/digital-measurement/streams

What is a Web Tag?

A web tag is a 1x1 pixel-sized image beacon or JavaScript snippet that is embedded into the code of a web page to capture and report data. A web tag is triggered whenever a predetermined action occurs on a specified platform in the web. It captures the data and sends the information back to your preferred data collection system. A web tag is usually implemented to: track online user behavior for marketing analytics, instruct web browsers and implemented technologies to collect data, to set cookies, and to integrate third-party content.

See How ObservePoint Can Help Govern All Your Tags