OBSERVEPOINT BLOG

Decoding the General Data Protection Regulation [Infographic]

Still a little unsure about GDPR? Study an infographic covering some of the main terms and concepts to help you prepare for the upcoming regulation.

Read More >>

What Is ObservePoint?

ObservePoint is software to help companies ensure digital analytics data is accurate and actionable. Get answers to your question “What is ObservePoint?” as well as others.

Read More >>

Why Poor Data Quality in Web Analytics Happens (and How to Avoid It)

This article discusses how poor data quality could negatively impact your ability to measure user behavior.

Read More >>

3 Reasons (and Ways) to Celebrate Data Privacy Day

This article discusses the reasons why you should celebrate Data Privacy Day and data privacy in general, as well as ways to participate in the festivities.

Read More >>

10 Tips for Presenting Data

This article outlines ten tips for presenting data so that stakeholders can understand and make decisions off of data in analytics reports.

Read More >>

What Is a Good Bounce Rate? Quickly Create Internal Benchmarks

This article answers the question “What is a good bounce rate?” and shows how analysts can create internal bounce rate benchmarks in Google Analytics.

Read More >>

What GDPR Experts Are Saying About Compliance

This article offers insights from GDPR experts on some of the top threats, opportunities and extra trends to watch out for.

Read More >>

10 Mobile Deep Linking Use Cases (with a Quick Intro to Deep Links)

This article discusses 10 mobile deep linking uses cases, as well as introduces the need for app owners to test their deep links.

Read More >>

All You Need to Know About Web Tags

This post discusses the basics of web tags and tag management. Discover what web tags are, how they work and what advantages they offer to digital marketers.

Read More >>

GDPR: The Best Reason to Review Your Mobile SDKs

This article discusses how companies should evaluate their mobile SDKS and third-party SDK vendors to ensure compliance with the upcoming GDPR regulation.

Read More >>

Data Governance Automation in 2018: Think Global, Act Local

This article discusses how a growing technology landscape creates issues in data governance, and introduces how automation can alleviate those challenges.

Read More >>

Find Money-Making Insights in Your Data

This article discusses how companies can combine multiple data sources to unlock the entire customer story for more actionable, money-making insights.

Read More >>

Subscribe and Stay Updated

Stay current with analytics and data governance topics by subscribing to the ObservePoint blog.

Subscribe

Website Audit

Validate that your web tags are deployed and functioning across your entire website.

Get Started

Subscribe and Stay Updated

Subscribe