How ObservePoint & Wheelhouse Help Leading Healthcare Providers Level Up Their Digital Maturity

April 9, 2026 • 10:00 AM MDT / 12:00 PM EDT

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Summary

Healthcare providers. Your website is a living organism of first and third-party scripts, patient portals, and health risk assessments. How do you market to your customers and provide them with a great experience while proving to a legal team that might not speak “tag manager” that you’re HIPAA-compliant? Join ObservePoint and Wheelhouse DMG to bridge the gap between “scanning” and “solving.”

Some of the real-world examples we’ll be covering:

How to use visual reporting to show Legal exactly what’s firing client-side vs. server-side (and what’s been killed for compliance).
How Wheelhouse collapsed ten single-domain audits into a unified, actionable governance strategy.
Configuring alerts that understand healthcare-specific persistence requirements across domains.

Speakers

Ethan Prete

VP, Marketing | ObservePoint

Michael Wiegand

Director, Marketing Sciences | Wheelhouse DMG

Emily Brooks

Front End Developer | Wheelhouse DMG

Ethan Prete

VP, Marketing

ObservePoint

Ethan Prete serves as Vice President of Marketing at ObservePoint, where he shapes brand and demand strategy and leads the company’s go-to-market efforts. With experience across product and growth marketing roles, Ethan focuses on helping organizations leverage data governance and analytics insights to drive business outcomes.

Michael Wiegand

Director, Marketing Sciences

Wheelhouse DMG

Michael Wiegand is Director of Marketing Sciences at Wheelhouse DMG, where he leads a team focused on privacy-first measurement, business intelligence, and development for healthcare and consumer brands. With over 20 years in digital marketing analytics, he’s built his career around a simple philosophy: data should drive real-world results, not just dashboards.

Emily Brooks

Front End Developer

Wheelhouse DMG

Emily Brooks is a Frontend Developer at Wheelhouse DMG where she oversees website management and optimization across multiple client accounts. As the organization’s lead on ObservePoint, she helps privacy-first brands ensure their websites meet compliance standards to build digital trust. Emily is passionate about creating User Experiences that are both high-performing and reliable.

How ObservePoint & Wheelhouse Help Leading Healthcare Providers Level Up Their Digital Maturity

Webinar Registration Form

Summary

Speakers

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