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Website Violations Made Visible

ObservePoint continuously scans every page, tag, and pixel on your site so nothing hidden costs you a fine, a budget, or your data integrity.

Trusted by the World's Most Trusted Brands

Find Your Website Errors Before It's Too Late

Your website changes every day. New tags get added. Cookies fire without consent. Links break. Analytics silently stop tracking. Nobody notices — until a regulator, a customer, or your CFO does.

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48%

of websites have unauthorized tracking pixels

$24.2M

average fine for
GDPR/CCPA violations

18%

of ad spend lost to
broken tracking

32%

of analytics data is inaccurate without QA

ObservePoint audits privacy, analytics, accessibility, and consent in one automated scan, catching the risks that slip through the gaps of a six-tool stack.

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Find the unauthorized cookies and piggybacking tags before a regulator or a lawyer finds them for you

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Stop losing ad spend and analytics accuracy to broken tags you don't know are broken

schedule

Replace the two-week manual audit with a site-wide scan that runs automatically, on a schedule, overnight

Why Companies Use ObservePoint

Our customers consistently tell us the same thing: they found problems they didn't know existed, fixed them before they became lawsuits or wasted ad spend, and freed their teams from work that was never meant to be manual.

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Pain point

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Outcome

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Self-Reporting is Not Verification

If the same system deploys the tag and grades the tag, you have a self-assessment.

What your current stack does for you:

  • Which tags you published
  • What consent the visitor selected
  • The events that arrived
  • The template you built
  • The campaign you launched

What ObservePoint adds:

  • Which tags actually loaded, including ones you never published
  • Whether every vendor honored that choice, in every region
  • The events that should have fired and didn’t
  • The WCAG failures rendered inside it
  • Whether the link, redirect, and tracking survived to the landing page

How It Works

Most web problems hide in plain sight. ObservePoint finds them automatically and gives you everything you need to fix them before they cost you.

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Step 1

Scan Every Corner, Automatically

ObservePoint crawls every page, tag, and cookie across your entire digital footprint on a recurring schedule. Not a sample. Not a spot-check. All of it, continuously.

Step 2

See Exactly What's Wrong, Where, and Why

When something misfires, you see the full initiator chain. Where it came from, what loaded it, which partner triggered it. Your team gets answers, not just alerts.

Step 3

Fix it, Prove it, and Move on

Engineers get root cause. Legal gets documentation. Leadership gets confidence that compliance is real, not assumed. Everyone closes the loop and moves forward.

Proactive Teams Use ObservePoint

Your analytics platform tells you what data it received. Your CMP tells you what users consented to. Your tag manager tells you what it deployed. None of them tell you what actually happened on the page.

Proactive teams close that gap before the demand letter comes.

How the world's leading PC seller governs its massive online presence

"If I say I deployed a system that is monitoring our compliance and making sure we're fully compliant, that becomes a boardroom conversation. That's why all of this matters."

Lokesh Alluri Sr. Manager, Digital and Customer Analytics
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Frequently Asked Questions (FAQs)

How is this different from Google Tag Manager or (competitor)? keyboard_arrow_down
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Does this require dev resources to implement? keyboard_arrow_down
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How often does it scan – is it real-time? keyboard_arrow_down
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Does it cover mobile apps and staging environments, or just production? keyboard_arrow_down
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What happens after the free scan – what's the pricing model? keyboard_arrow_down
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