Current Enforcement Trends for Tracking Technologies

Summary

In this webcast, presented by BDO USA and ObservePoint, we discuss current enforcement trends affecting tracking technologies and break down what these developments mean in practice for privacy, legal, compliance, and digital teams. The session connects emerging regulatory expectations with real-world response approaches—such as maturing consent and preference management, strengthening vendor oversight, validating tracking behavior through technical testing, and improving governance and documentation to withstand scrutiny. By watching this webinar, you will gain actionable insights to help assess risk, prioritize remediation, and prepare for regulator or plaintiff inquiries.