The ObservePoint Brand

Brand Guidelines

ObservePoint encourages and supports other products and services that use and supplement our services, and we ask that you follow these Brand Guidelines, which are intended to promote consistent use of our Brand Assets. This makes it easier for people to instantly recognize references to ObservePoint, and prevents consumer confusion. These guidelines also help protect ObservePoint’s intellectual property. Please comply with all of the following Brand Guidelines when using all ObservePoint Brand Assets.

What Constitutes a Brand Asset?

The ObservePoint brand includes the words, phrases, symbols, designs, and other distinctive brand features associated with ObservePoint and our services (“Brand Assets”). Examples of our Brand Assets include the word “ObservePoint” and logos. Our Brand Assets are trade names, trademarks, service marks, and trade dress of ObservePoint.

General Brand Guidelines

Please do:

Please do not:

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Logo Guidelines

The ObservePoint brand includes the words, phrases, symbols, designs, and other distinctive brand features associated with ObservePoint and our services (“Brand Assets”).

Requirements

Here are the basic guidelines for using an ObservePoint logo:

  1. Comply with our Brand Guidelines (specified above).

  2. Do not alter the shape, proportion, color, or orientation of the logos. They should remain the ObservePoint yellow and ObservePoint gray.

  3. Provide at least as much padding around the logo as displayed below. This helps the logo appear clean and uncluttered. A general rule of thumb for minimum space around the logo is to take the ‘P’ and place it around the logo (as shown below) and this will give you enough clear space.

ObservePoint Logos

ObservePoint Yellow Logo

ObservePoint Gray Logo

Required Clear Space

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