February 13th | 11:00 am EST / 5:00 pm CET
Goodbye 3rd-Party Cookies Pt. 2 – Advertiser Perspectives
February 13th | 11:00 am EST | 5:00 pm CET
Last month’s DCL covered what Chrome was doing as it began to phase out support for 3rd-party cookies. We loved your engagement and questions, so this month, we’re following up with a wider discussion on the topic, especially from the advertiser’s perspective.
Join special guest Rob Myers, Sr. Product Manager at NextRoll, as he shares how he's preparing their consumer advertising platform to adjust to Chrome's Privacy Sandbox.
Register to get into these questions:
- How are vendors and other browsers responding to these changes?
- What are the likely downstream consequences?
- What effects might it have on clickthrough rates and ad revenue?
- What are advertisers and ad networks doing about it?
See you on Zoom!
Can't join live? Register anyways, and we'll send a recording of the live discussion.
Sr. Product Manager