QA your data collection with an automated Website Audit.
Correcting tagging errors and keeping track of all your MarTech is critical to collecting accurate data and making more effective decisions.
But with dozens of technologies deployed across hundreds to thousands of pages, individually spot-checking each page of your site for accurate data collection is nearly impossible—and definitely not an efficient use of resources.
That's where ObservePoint's scalable, automated Audits come in.
Audits automate your QA and monitoring process by:
- Regularly crawling through the code on each page or specified pages
- Discovering errors in your data collection such as missing, duplicate, or unauthorized tags
- Sending you notifications for any irregularities