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Recreate user paths to verify functionality.

Your users traverse critical paths within your website on a regular basis. Are you sure those paths are functioning properly and that your MarTech solutions are tracking correctly?

Solving these issues as soon as they happen will help you maintain a good customer experience and ensure that you’re able to track it.

Journeys help you verify functionality by:

  • Simulating the steps in your site’s user flows, such as shopping carts or user logins
  • Notifying you if anything prevents the path from completing or if the analytics are not tracking
  • Allowing you to configure items such as browser, location, and consent preferences to detect issues a user may experience