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Create custom Rules to test live implementations.

As you surely know, websites are highly dynamic and with so many updates and different teams working on them, it's difficult to ensure your technology is implemented and functioning correctly.

Custom Rules allow you to define specific expectations for your implementations and then test your live site against those expected values, enabling you to maximize tech spend ROI and to fix errors as soon as they arise.

You can set up rules to:

  • Test tags, variables, and values to confirm each matches a specific RegEx pattern (like a campaign code format)
  • Fire based on URL, status code, or tag type by using filters
  • Set parameters, or conditions, to validate against the tags or pages that correspond to your filters
  • Notify you when implementations fail to match the Rules